Data Feed
Performics publishes product data feeds for numerous advertisers. To receive a data feed, you must first be approved for the program. Data feeds can be sent to an email or FTP account set-up by you. To request a list of advertiser feeds available and to receive a data feed, please send an email to affiliate@performics.com with the following information. The Affiliate Customer Support team at Performics sets up the data feed at no cost to you.
| • | FTP address |
| • | Username |
| • | Password |
| • | Directory (if required) |
| • | File format (select one) |
| - | uncompressed text (.txt) |
| - | compressed zip (.zip) |
| - | compressed gzip (.gz) |
| - | compressed Linux (.z) |
The following table is a list of fields required of all Performics advertisers. Many advertisers send optional fields in addition to this list. They are appended to the end of the feed and column headers are provided to identify the data points.
| Table. | Data Feed Required Fields |
Field Name
Action/Description
Max. Length
Format, Example, Notes
Product_ID
A unique product identifier
100
Must be unique
Product_name
The product name; valuable if well recognized product name
Unlimited
Product_URL
The URL by which the shopper can view the product information and the option to add the item to the shopping cart
Unlimited
Example: http://www.company.com/proddetail/index.jsp?ProductID=123&sku=456
Note: Test the URL to ensure it works. In particular, if your site uses frames, check to see if the entire frame set loads
Image_URL
The URL for the image located on your server. Typically, a partner will place the image in the partner's database and then serve the image from the partner's own server.
Unlimited
Example: http://www.company.com/addcartl/index.jsp?ProductID=123&sku=456
Preferably, the image should be 120 x 90 pixels
Category
List the categories the product falls under. You must supply at least one category. If you wish, you may supply multiple categories and sub-categories.
Unlimited length and number of categories
Format:Category, SubCat, SubSubCat
or
PrimaryMain, PrimarySub, PrimarySub| SecondaryMain, SecondarySub, SecondarySub| TertiaryMain, TertiarySub, TertiarySub
Example: Home, Appliances, Blenders
or
Home, Appliances, Blenders| Household, Cookware, Blenders| Discount, Home, Blenders
Brief_description
A brief description of the product. This should not be confused with the product name field
200
Example: A perfect coat for winter weather